A trademark is your business’ identifier, it protects ownership of your name, logo, tagline, or whatever mark you may use to identify to the consuming public your business’ product or service. Here are just a few the reason why you need to protect your brand:

Notice

Trademark registration of your mark gives everyone constructive notice of the ownership. In my view, this is one of, if not the most compelling reason for registering your mark. With notice, a look at doing a search on an identical or similar mark as yours will realize that you already own the mark, and is therefore put on notice that its use of an identical or similar mark to yours may lead to trademark infringement. 3rd party is used on notice to find a new and different mark. With such notice, registering your mark prevents a potential conflict in the future.

Social Media

Social media is an imperative resource for some businesses. Customers search for brand names on kinds social media sites including Facebook, Twitter, and Pinterest. Each social websites venue has policies in to stop improper activities including improper marketing. Unfortunately, the practice of a person(s) or entity improperly using another company’s name or brand on social media for financial gain, for example, is not uncommon. Such improper practices can end up with the venue suspending the wrongdoer’s social networks account. Know the venue’s policies for info. However, I identified that when you’re complain the social media site of this wrongdoing and claim that another is usually your brand without permission, the company administrator responds with a request of proof of ownership of your subject logo. A trademark registration gives compelling proof brand ownership.

Brand Loyalty

Registering your mark shows a commitment to your logo and shows your customers that commitment. The goodwill that could be developed through such commitment is invaluable to a profitable business.

Cybersquatting

Cybersquatters register domain names that are the same or in order to other parties’ trademarks or known brands with truly the only purpose of promoting them (to the rightful owner) as a high level. The Anti-Cybersquatting Consumer Protection Act allows a trademark owner to go to court and collect damages from individuals who register a domain name that is identical or similar to ones trademark.

Trademark Renewals

Trademark registration can continue for as long as you continue making use of the mark in commerce. Undoubtedly are a some businesses that have registered trademarks that happen to be over a hundred years old.

trademark renewal service in India registration may not necessarily for it doesn’t matter. However, there a variety of compelling reasons for protecting your brand because you protect any other business good point. A trademark is your business’ brand, its identifier. Protect it with trademark registration.

Factors Why Your Business Should Register Its Trademarks

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